CHOOSE WHAT YOU SEE

You know it. Everything around us is constantly asking for our attention. News, messages, feeds, ads, work and much more. And newsflash, it’s accelerating. There is always something wanting to be seen. But hey, your attention is precious. And even though you know, it’s easy to forget that not everything deserves it.

That’s why we started Nosybirds. We wanted something like a surprising little reminder. Something that keeps us awake in the daily flow of “unasked for information” and endless feeds. Something that helps us keep an eye on what we really like and love to see.

Many years ago, I accidentally came across a simple little drawing made by my four year old daughter. Just like that. A slightly strange, curious bird, drawn without any rules. Made in a few minutes by a young kid who at that age, still looked at things without filters or judgement. That simple drawing and that wonderfully free way of looking became the starting point for Nosybirds.

We developed the drawing into a little character of our own. We felt Nosybirds shouldn’t be dominant, so we made them small. You notice them because of their striking, carefully chosen colors. So small in seize, but definitely made to make a statement. They are there to say, “stay curious, look up, look around and look again”. So the only thing a Nosybird really has to do is look. Nothing more, nothing less.

So we wanted Nosybirds to have a function beyond simply being nice objects. You can place one wherever you want. As an unusual decoration at home, a little reminder on your desk or looking out of your window. You name it. And finally, there’s one special quality. You can’t switch a Nosybird off. It keeps looking and reminding you. Day and night. How’s that?